Sydney, Australia (PRWEB) January 13, 2013

In his SEO video news released this week, James Schramko delivers a very serious discussion about ineffective search engine optimization practices and the negative effects they can bring to a brand. He warns business owners, online marketing experts and digital professionals to stay away from SEO mistakes that may cause significant losses to the companydamages that will affect not only the business finances, but also its reputation and credibility.

Schramko was prompted to talk about the issue when a client asked for his help to rescue a website that has long suffered from low rankings, low authority and high probability of being penalized by leading search engines. Based on investigations launched by Schramkos research and development team, the websites low status was due to poor SEO practices employed by the firm that previously managed the website.

The website was burdened by the most damaging SEO methods commonly practiced by inexperienced, incompetent or unscrupulous SEO services firms. Using his teams findings as reference, Schramko underlines the top SEO mistakes to avoid:

1.