Los Angeles, CA (PRWEB) November 16, 2009
DemandResults released its new Salesforce.com application, SEO for Salesforce (Free Edition), for download on the Salesforce.com AppExchange site. The application is the first in a series of SEO Automation tools planned for 2010.
SEO for Salesforce works by integrating Google Analytics data into the Salesforce CRM, which allows companies to track both PPC and organic search data over the course of a sales cycle. The app will enable marketers to see not only which keywords are driving visitors to the site, but also which keywords are actually converting to sales. Marketers are also able to see patterns in keyword-to-sale conversions over time, which will lead companies to make more informed choices about their content, SEO and pay-per-click strategies.
The app was pre-released and beta-tested to a select group of Salesforce customers. “This app was easy to install and began giving us useful data immediately,” said Megan Thompson, President of DNA Identifiers. “I love that I can also design custom reports based on the search fields provided, and map the lead fields any way I would like.”
DemandResults is currently developing a premium version of the app which will feature greatly expanded functionality. The planned feature sets offer much more than tracking and analysis. By inputting a series of business objectives, the premium edition will simultaneously recommend specific action items and create associated tasks within Salesforce.com. “SEO for Salesforce.com Premium Edition will be a complete solution for creating, tracking and measuring ROI on SEO,” said DemandResults CEO Howard Brown. “There are plenty of SEO tools out there, but by partnering with Salesforce.com we are creating the only SEO tool that truly provides a 360-degree view of the value of everything from a single keyword to an entire search marketing effort. In short, SEO Automation.”
The release of SEO for Salesforce Premium Edition is planned for Q1, 2010.
About Salesforce.com
Salesforce.com is the enterprise cloud computing company. The company’s portfolio of Salesforce CRM applications, available at http://www.salesforce.com/products/, has revolutionized the ways that companies collaborate and communicate with their customers across sales, marketing and service. The company’s Force.com Platform (http://www.salesforce.com/platform/) enables customers, partners and developers to quickly build powerful business applications to run every part of the enterprise in the cloud. Based on salesforce.com’s real-time, multi-tenant architecture, Salesforce CRM and Force.com offer the fastest path to customer success with cloud computing.
About DemandResults
DemandResults is a leading evidence-based marketing agency located in Los Angeles, California. Evidence-based marketing combines proven marketing methodologies with intensive testing and a commitment to measuring marketing impact. The company’s products and services focus on social media marketing, Web site optimization, search engine marketing (SEM & SEO) and Customer Relationship Management (CRM). DemandResults’ unique approach takes the guesswork out of creative and strategic decisions and delivers real, measurable results.
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