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No, we can’t say Facebook CPMs are up because of the News Feed change

by | Mar 11, 2018 | SEO

It’s a frustrating truth: Sometimes a data set just can’t tell the story you want or think you should be hearing. On Thursday, a story in Recode relied on new data to suggest that Facebook’s change to its News Feed to de-emphasize commercial posts in favor of those by...

The Website Migration Guide: SEO Strategy, Process, & Checklist

by | Mar 11, 2018 | SEOSeo

Posted by ModestosWhat is a site migration?A site migration is a term broadly used by SEO professionals to describe any event whereby a website undergoes substantial changes in areas that can significantly affect search engine visibility — typically substantial...

3 Underground Tools to Take Competitive Analysis to the Next Level

by | Mar 6, 2018 | SEO

Competition today is higher than it has ever been before. One of the common truths in conducting business these days is you are now facing threats across industries and verticals, rather than just geographic location. And with increasing competition comes the need for...